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How an Esports Team Made Its Own Walk-On Anthem MV with SunoMV (2026 Case Study): One Original Theme Song That Made the Whole Arena Remember Their Name

Published · By SunoMV Team

How an Esports Team Made Its Own Walk-On Anthem MV with SunoMV (2026 Case Study): One Original Theme Song That Made the Whole Arena Remember Their Name

When pro esports teams walk on, they have a signature entrance anthem — the lights dim, the theme song hits, the big screen plays the team’s highlight reel, and the arena roars. That moment of ceremony is brand, and it’s morale.

But that kind of presence used to belong only to big orgs with budget. A grassroots team that wanted an original entrance song had to either hire a musician to write it (thousands) or hire a video team to cut the MV (another cost) — for a team just starting out, nearly impossible.

This case study follows a semi-pro team called the Nightwalkers — just five players and one part-time captain — and how they used SunoMV to make their own walk-on anthem plus an entrance MV played on the big screen at the finals, all for less than the cost of one meal, yet getting the whole arena to remember their name for the first time.

1. The starting point: a grassroots team with no “presence”

Mu is the captain of the Nightwalkers — a day job, training the team at night. After a year of online matches, the team finally earned a ticket to an offline city finals — their first time on a real stage with a big screen, an audience, and casters.

Amid the excitement, Mu hit an awkward reality: other teams all walked on with their own anthem and MV; only theirs hit a blank screen on entrance, with casters left awkwardly reading out just the team name.

He wanted to make an entrance MV, but reality stared back:

  • No original music — songs off the internet can’t be used, playing copyrighted music at a live event is risky, and “someone else’s song” doesn’t capture the team’s vibe.
  • No video team — all five are gamers, none can edit.
  • No budget — the team’s money all went to gear and entry fees.

“So we just walk on in silence?” Mu wasn’t having it. With three days to the finals, he started looking for a way “one person could actually pull off.”

2. The turn: in three days, one person, an anthem plus an MV

In an esports community, Mu saw someone make a team support song with AI, traced it to SunoMV, and gave it a shot — only to find the whole thing far simpler than expected.

Day 1: Write the team’s anthem

Mu first generated the anthem with AI composition. With zero music background, he just wrote the team’s vibe as a description: “electronic, aggressive, with pressure; the chorus should hit hard; lyrics about hunters in the night, about five fighting side by side.”

After a few versions, he picked the one with the most explosive chorus — a fully original song, clean on copyright, safe to play at any live event. This point matters especially for esports teams: using copyrighted music in streams and recordings means being muted at best, taken down at worst. An original anthem dodges that landmine at the root.

Day 2: Turn the anthem into an entrance MV

With the song, Mu dropped it into SunoMV’s music video generator. The lyrics aligned word by word automatically; all he had to do was set the visual tone.

He chose a cyberpunk + dark-neon visual style — a perfect match for the Nightwalkers’ vibe. The AI batch-generated a set of visuals by section: a city at night, neon light trails, five silhouettes standing side by side. The intro stays low, and as the chorus bursts the visuals cut to the most explosive shots, pacing on the drum beat.

He never touched a line of editing software through the whole thing — he built the visuals just by choosing a style and adjusting.

Day 3: Export + adapt for the big screen

The arena’s big screen is 16:9 landscape, so Mu exported a 1080p landscape MV for the entrance. He also quickly cut a 9:16 vertical version — a 20-second chorus hook — to post on the team’s TikTok and Instagram as a pre-match warm-up.

Three days, from “a blank screen” to “an original anthem + an entrance MV + a warm-up short,” all done by one person.

3. The finals: an entrance the whole arena remembered

On finals day, it was the Nightwalkers’ turn to walk on. The lights dimmed, the big screen lit up — a city at night, neon light trails — and the instant the anthem’s chorus burst, the five players’ silhouettes appeared side by side on the screen.

The caster paused, then called it out: “The Nightwalkers! This team has its own walk-on anthem!”

The whole arena’s attention swung over. For a grassroots team, this was the first time being seen as a real team. The match result was secondary; the morale and presence that entrance brought was something Mu couldn’t buy no matter how much he paid someone — because it was the Nightwalkers’ own song.

Mu later said that MV got filmed by the live audience and posted to the community after the finals, drawing more views than their actual match highlights. A local peripherals brand saw it and contacted the team about sponsorship for the first time — “a team with its own original content looks more professional, more worth investing in.”

4. The takeaway: why a grassroots team should have its own anthem MV

Mu’s story isn’t a one-off. AI dropped the barrier to “making original content” to a height even a grassroots team can reach. There are several concrete reasons a team should have its own anthem MV:

Value Explanation
Ceremony = morale When the whole arena remembers you on entrance, the players’ state and confidence are completely different
Original = no copyright landmine Using your own song in streams, recordings, and shorts means never fearing mute or takedown
Content = a foot in the door for sponsors A team with original content looks more professional and more worth investing in to sponsors
Produce once, use everywhere One anthem can make the entrance MV, a TikTok warm-up, a Bilibili intro, a recruitment-poster soundtrack

The crux is cost. This kind of presence used to be the exclusive of big orgs; now a part-time captain, three days, and the price of a meal can make it. For every team still starting out, this is a badly underrated lever.

5. Frequently Asked Questions (FAQ)

Q1: Nobody on our team knows music — can we still make an anthem? Yes. Mu had no music background either; he just described the team’s vibe in plain words (style, mood, what to express) and the AI generated a full song. Generate a few versions and pick the one that fits best.

Q2: Will using an AI anthem at a live event or stream cause copyright issues? The key is that the song is original. The AI generates brand-new original music, not a rework of an existing song, so it’s safe in streams, recordings, and at live events without fearing a copyright claim — that’s exactly why you can’t use songs off the internet. For commercial use (like a sponsored event), confirm your option includes a commercial license; the latest terms govern, see suno.bi.

Q3: Do I have to know editing to make an entrance MV? No. Mu never touched editing software. After dropping the song into SunoMV, the lyrics align automatically, the visuals batch-generate by choosing one style, and a simple adjustment makes the finished cut. You can make a big-screen-ready MV without knowing how to edit.

Q4: Roughly how long does it take to make an entrance MV? Mu’s pace was three days, but focused it’s faster — writing the song, making the MV, exporting; once you’re practiced, an afternoon runs through it. Three days was because he had a day job and wanted to polish a few versions.

Q5: Beyond the entrance MV, where else can this anthem be used? Many places. One original anthem can make: the entrance MV (big screen), a pre-match warm-up short for TikTok/Instagram, the intro to a Bilibili match video, the soundtrack for a recruitment poster, even the opening theme for a player’s personal stream. Produce once, reuse over and over.

Conclusion

Esports is about mechanics, but whether a team gets “remembered” and attracts sponsorship often comes down to things beyond mechanics — like an entrance that gives the whole arena goosebumps.

That kind of presence used to be the exclusive of big orgs. Not anymore. A part-time captain, three days, the price of a meal can make a team its own anthem and an entrance MV.

If you’re carrying a team that’s still starting out, before your next offline match, try writing your team its own anthem first. Open SunoMV and start from “what five people fighting side by side looks like” — making the whole arena remember your name is closer than you think.

BibiGPT Team